Attract Women to Your Brand with these Hot Promotional Products

If you are targeting women to grow your business or promote your event, you will definitely want to take a look at these hot promotional products designed to catch and hold your target's eye. Some are practical, some are whimsical but they are all effective for advertising your logo.

1. High Heel Shoe Desk Stand. Perfect for holding business cards, a smartphone, or a tablet in the kitchen. You can never have too many shoes, right ladies?

2. Leather Jewelry Roll. Perfect as a travel incentive gift or to promote a fashion or accessory brand, this leather jewelry roll will protect her jewelry for years. Plenty of exposure and goodwill for your company!

3. Super Fun Lipstick Pen. A fun twist on the old promotional pen, this lipstick pen will become her favorite "go-to" purse accessory. Your screen printed logo will appear around the base of the pen. It's the perfect promotional item to be included in a swag bag!

4. Nail Polish Highlighter. Perfect for college students or teen girls, this highlighter that looks like a bottle of nail polish is fun and flirty. At less than $1 a piece, this is effective and affordable advertising, perfect for a trade show giveaway.

5. Nail Polish Set. This time give away real nail polish with your logo on the packaging. If your company hosts rock star, princess, or spa birthday parties for little girls, tweens and teens, this is the perfect party giveaway item that will help promote your location well after the party.

6. Metallic Fashion Tote. We have all received the eco-friendly tote bags to carry groceries and move away from plastic bags. However, if you want to make an impact and give your client a stunning fashion tote bag for day trips or weekend getaways, try this silver fashion tote. Perfect for women's getaway events or fashion/ beauty conferences.

7. Wristlet Wallets. Cute, fashionable and perfect for beach or summer themed travel or conference incentives. This wristlet wallet is designed for those times when you don't want to bring a bulky purse. It holds a smartphone, money, and offers 5 plastic card slots.

8. Shrug Sweater. The perfect accessory for women and THE perfect raffle gift for women sitting in a conference with too much air conditioning. As an alternative to the fleece jackets or golf gear, consider the feminine and stylish shrug sweater to make your brand stand out by offering a gift designed for your female target market. You can also get some made up to serve as the "uniform" for your trade show booth staff.

If you are interested in learning more about these promotional products or any other of the other items we carry designed for women, I'd be happy to help. Give me a call at 847-398-5500 or email me at dona.blunt@newportpros.com.

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5 Unique Ideas to Drive More Traffic to Your Trade Show Booth

Have you got an important trade show coming up? Did you invest a huge amount of your marketing budget in this one show and you really need to make an impact? Well, one of the most important lessons I have learned in exhibiting myself and helping my clients promote their business at trade shows is: Just because you put up the booth, it doesn't mean they will come. 

Time and again I've seen so many small companies spend so much of their effort and investment on the booth itself but they forget the most important part of trade show marketing which is drawing people to the booth so you have an opportunity to grab a lead and make a sale. You need to start marketing and driving traffic to your booth well before the trade show starts.

To help you make your next trade show a HUGE SUCCESS, here's a round-up of 5 unique ideas to drive more traffic to your trade show booth.

1. A Buzzworthy Campaign - Turn your next trade show into a Scavenger Hunt. You'll get everyone talking.

2. Countdown Timer - Mail your customers and prospects countdown timers before the show. Have them bring their timer to the booth to win a prize. This post has a lot of great ideas for drawing traffic to your booth.

3. Leave Them Wanting More - Mail your audience half of a promotional item before the show starts. Make them come to your trade show booth to get the other half.

4. Score Big with Games - See how Herr Foods used a golf promotion to get tons of trade show traffic and increased sales.

5. It's All In the Swag Bag - Swag bags are hugely popular with trade show attendees and an easy way to draw traffic to your booth and create buzz. There are ways to do it that won't cost a fortune. We'd be happy to share ideas.

To get started on a promotion to drive traffic to your trade show booth, give me a call at 847-398-5500 or email me at dona.blunt@newportpros.com. We've got a lot of Memorable Trade Show Promo Ideas on Pinterest. Feel free to follow me and share!

What trade show traffic driving promotions have you seen that were incredibly effective?