Tuesday, November 19, 2013

How a Hall of Famer Can Help You Promote Your Business

Did you know that there is Hall of Fame for Toys?  Indeed there is and thus far only 53 toys have been inducted. It seems to be really hard to get inducted.

This year, the two inductees to the Toy Hall of Fame are the game of Chess and believe it or not, rubber ducks. The rubber duck made it into the Hall before other toy favorites like bubbles, the Magic 8 ball, Nerf toys and even the board game Clue! That's one popular duck.

All kidding aside though, people love rubber ducks and they can be good for business. They certainly bring a smile to your face and get carried home from trade shows.

How can you use these much-beloved items to promote your business?  Just be creative. Look for one of the many themed variations to the unadorned duck to tie in with your marketing message and target market.

How about a Graduate duck to promote a school or an upcoming course?  Hand them out as giveaways to promote a Graduation Sale. It can also be used to encourage recent graduates to open up an account at a local bank.

There are several rubber duck versions that promote different vocations. So here are some promotional ideas to put the power of the rubber duck to work for your business.

Fire or police ducks: Use these to honor local first responders or to recruit candidates into these occupations.

Construction ducks: Use for "Pardon Our Dust" remodeling projects or to announce the building of new homes at a local Chamber of Commerce event.

Doctor ducks are great for all health-related messages for company Wellness Programs or to promote individual health facilities. Use the ducks to promote using your health facility for getting flu shots or other preventative tests.

The heart duck is perfect for a seasonal promotion around Valentine's Day but you can also use it anytime of the year to promote how much you love your customers or would love to do business with your prospects.  Will they love your low prices or great service?  Let a duck do your talking!

Another seasonal duck is the Angel Duck which can be used to promote "heavenly" desserts or to "Be an Angel; Give Blood."

As you can see, there are many ducks to choose from so contact me to match up the best one to promote your brand and get your unique marketing message across. Give me a call today at 847-398-5500 or email me at dona.blunt@newportpros.com.

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Thursday, November 14, 2013

Enhance Your Next Trade Show or Event with a Custom Mobile App

Calling all event planners! Do you have an event or series of events coming up? To make the event experience more memorable and enhance your brand, you'll definitely want to take a look at one of our newest promotional offerings - the mobile event app!

With this customized mobile event app, you can make your event much more user-friendly by giving event attendees all the information they need at their fingertips. They can quickly access maps of the building, a schedule of events, and even travel information to find a great place for dinner. This app will really depict your company as a technology leader, too.

Best yet, you can avoid expensive printing and paper costs by eliminating those printed show or event guides. All of that information, including sponsorship advertising, can be built into the app that attendees can access from their smart phones.

We can work with you to create a fully-branded mobile app for your event that provides valuable information, connects with your target audience, and eliminates waste. Whether you have a single event, multiple events, or need a year round app for your organization, we have the perfect solution to engage your audience and boost your impact.

Don't worry, you won't lose any advertising or sponsorship revenue by eliminating your paper guide. You can still sell sponsorship ads on the app that will appear with the content that is important to your attendees.

Other features that can be added to the mobile app include:
  • Event Schedules
  • Interactive Floor Plans 
  • Surveys and Audience Response
  • Instant Alerts to Promote and Boost Attendance for Special Events
  • "My Show" planning features
  • Speaker Bios
  • Local Destination & Travel Info
  • Social Media Integration making it easy for attendees to promote your event on their social media accounts

Let us show you how easy and impactful this promotional marketing idea can be to make your next trade show, conference or event a huge smash. Give me a call at 847-398-5500 or email me at dona.blunt@newportpros.com.

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Tuesday, November 12, 2013

Newport Promotions Recognized as a Top National Sales Leader for Kaeser & Blair

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Wednesday, November 6, 2013

This Holiday Season Make Your Direct Mail Piece Stand Out with a Little Snow!

This Holiday Season your customers are going to be getting a lot of thank you cards, Holiday Cards and promotional direct mail pieces. How can you get your mailing to stand out from the crowd? Send them a little snow!

We found a truly unique direct mailer that will add a little snow to your customer's desktop. This fun item is sure to make your brand stand out, not only for the recipient but by everyone who stops by their desk. It's so fun, they may even keep it for next year.

How does it work? 

Just add water to snow packet and watch it expand into a pile of snow. The kit even includes a mini shovel, making this an unique executive desk toy. The recipient can create snow anytime, anywhere and it lasts indefinitely. Just keep adding water to "fluff" up the snow.

The promotional direct mail piece includes a pop-up box, tray, snow packet, mini shovel and ready to use mailer box. You can choose from 8 stock pop-up designs that include space to imprint your logo or you can custom design your own box.

There are so many fun ways to use this unique, branded promotional mailer:
  • As a year-end thank you or holiday card
  • As an impactful invitation to a winter event
  • To promote a warm weather location as an "escape from the snow".
  • To promote a Christmas in July sale or event
  • For tree companies and landscapers to thank their customers or remind of winter landscape care services
  • To promote a bakery or food service who sells a lot of Holiday orders
  • To market snow removal services or even outdoor Holiday lighting services  

What do you think? How else would you creatively use this instant-snow, promotional direct mail piece? 

This is just one of many promotional ideas we have that can make your direct mail campaign more effective. Contact me, PromoDona, for ideas on how to best to achieve your marketing objectives this Holiday Season or for next year's marketing campaigns. Call at 847-398-5500 or email me at dona.blunt@newportpros.com.

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