Promotional Products Work - A Calendar Case Story!

I had a great story to share about how promotional products are worth the marketing investment because they work!

A customer that I have worked with over the past few years called me and was upset that her organization had been hit with a huge IT problem and their email program went down. Everyone in the office lost their contacts, past emails, etc. It was all gone, never to be recovered, and causing a huge amount of stress and disruption for the organization because they use their email program as the main way they access contact names and numbers.

My client said she was panicking because he had a rush order and she couldn't remember the name of my company to search online.
However, after panicking, she remembered that I send her a personalized desk calendar every year, that she likes and uses, so she was able to find the name and number for Newport Promotions right on her desk, and call to place the order.

I am thrilled to say that I was able to help her and glad that I spend MY marketing dollars in a way that helps people find me when they have a need.

Here are two takeaways from this experience:

• People do still use printed calendars and refer to them daily, and
• Promotional products do work to keep you top of mind when your customer is ready to call and purchase.

What are you doing to keep your company name in front your prospects and customers?

New Felt Finishes Provide a Fresh New Product Line

At the PPA Chicago New Products Showcase, I came across a lot of unique items at the show that I have been recommending to clients to grab attention and promote their brand. Here are some of the more unique, high-impact items that caught my eye that will be sure to catch your clients', propsects', or employees' attention. One of the hot new materials for products this year - Dye Sublimated Felt!

Laser-Engraved Dye-Sublimated Felt Products

Felt is a non-woven fabric composed of pressed fibers. It is ideal for laser cutting and engraving, making it a truly unique option for a promotional product that is sure to stand out. These items look rich and are a great choice for sharing your logo and brand message.

Boxelder Felt Padfolio Promotional Product

This full-size padfolio will make your gift recipients look good in meetings while still providing a practical and necessary item. The cover is customizable with many color selections for the leather trim and stitching. Your logo or marketing message can be laser engraved on the front in one color. This year, give a useful and stylish item that represents your brand in a stylish way.

5 Hot New Promotional Products Available Now!

When deciding how to spend your promotional dollars, consider these hot new promotional  items. They are sure to surprise and make a lasting impact as you share them with clients or staff members. Stand out from the competition by sharing the latest and greatest bottles, office accessories, and fun gadgets with your logo.

MobiGrip® Cellular Leash

This handy little tool sticks right to the back of your phone. The grip will help stop your phone from slipping out of your hands. The bungee wraps around your finger to secure the phone to your hand and acts as a safety belt for high tech toys.

Promotional Products Case Study: A Little Organization Goes a Long Way

Who doesn't like to be organized? In today's busy world, it's not only helpful, but a huge time-saver, when the things you need can be easily found when you need them. If you could help your clients stay organized, don't you think they would love you? One of the best ways to help your clients stay organized, while sharing your brand message, is through the gift of a collapsible caddy.

This 600 denier polyester collapsible caddy with carry handles demonstrates a versatility that is perfect for a variety of promotional challenges. With it's four mesh exterior pockets, plus front and rear gusseted pockets and divided interior, there is lots of room for organizing a wide variety of materials. There is even an integrated floorboard so the caddy can stand on its own.

But enough about the promotional product. How can you use it to promote your business?

Here are a few creative case studies showing how people have used this caddy for a variety of situations.

Teacher Recognition Gift

A school district used the caddy as a back-to-school gift for all teachers who completed their summer education series. The teachers were able to use these to store supplies for their classrooms and also carry them home to work on projects. The school district also utilized the caddy as welcoming gift for new hires.

Promotional Products that Personalize your Office and Promote your Brand

In our last post we talked about how for most of us our office becomes our home away from home. It's a place that we can personalize. Showcase our unique personality. With a little bit of effort, we can turn our bleak workplace into a happy, inviting place!

Knowing that people have the need to personalize their work space, why not help your customers, prospect, and employees out with some really cool promotional items? The more useful and unique, the better the chance they will display it proudly on their desks. The'll love what you gave them, you'll love that your brand is visible, and everyone wins.

There are an endless number of products available to personalize a work space, but I’ve delved through the masses and found some of the essentials for you. To help you decide what would be valued most, we divided them into categories of what everyone needs in their office to create a comfortable space.

Check out this list of the top five categories of office essentials to make a work space feel like home:

1. PLANTS

Office Turf

Adding greenery to your office is the number one way to make it feel more like home. Research has even proven that plants lower workplace stress and enhance productivity! This live miniature grass garden will promote a sense of calm in a hectic office environment, and is a great idea for a "grow with us" theme. Use for your next healthy living or relaxation promotion!