BYOB Has a New Meaning

BYOB has a new meaning - Bring Your Own Blanket!

COVID-19 has caused many changes to the ways that people socialize and get together. One of the biggest changes has happened with eating out at restaurants. Many states have closed indoor dining in an attempt to slow the spread of COVID-19 and restaurants have had to rely on outdoor dining, often in improvised settings, along with carry out and delivery options.

As the temperatures start to cool, outdoor dining doesn't provide the same comfortable experience that it did during the warm summer months. However, that doesn't mean that outdoor dining can't be made more comfortable. That's where the blankets come in.

In Cheshire, Connecticut, a local promotional products distributor has teamed up with several area chambers of commerce and local restaurants to develop the Bring Your Own Blanket campaign. The goal is to spur business for outdoor restaurant venues, while providing a bit more warmth as winter sets in. By providing an alternative to just taking food home, the restaurants can extend their outdoor dining season while providing a restaurant experience that follows local guidelines. All with the simple idea of bringing a blanket to enjoy your meal.

Here are a few branded blankets that would be perfect for a similar promotion in your area.

Sherpa Blanket

This polyester fleece blanket is a generous 60" by 50" and offers a super soft feel. Embroider your logo on the front to promote your restaurant, Chamber of Commerce, or other local business brand. 

Chateau Chenille Fringed Blanket

This large 62" by 48" chenille blanket has stylish fringe trim and will keep the user cozy. Blanket is available in four colors and your logo can be embroidered on the front. 

Cozy Plush Blanket

This super soft blanket is 55" by 60" and offers several logo options including woven or leather patch. This blanket features a big area for your embroidered logo.

Fleece Stadium Blanket

This brushed polyester fleece blanket is 60" by 50" and has a whipstitch edge. Make carrying the blanket easier with the optional bag or carrying strap. Embroider your logo in the corner of the blanket. 

Help other small business owners and restaurants keep their business going strong with a Bring Your Own Blanket campaign. Contact me today at 847-398-5500 or dona.blunt@newportpros.com.

If you liked this idea, here are some other blogs that might be of interest. 

• Spread warmth and cheer with these 5 cozy promotional gift products
• Warm and cozy wearables perfect for your winter marketing campaigns
• Six promotional products sure to provide outdoor comfort

Five Promotional Items Under $2 To Help You Market Your Brand

There are many inexpensive ways you can market your company and get your brand in the hands of your customers or prospects. In fact, here are some of the most common that you could try.

• Make sure you have business cards to hand out when you meet potential clients.
• Network at industry events.
• Create a referral program to grow your customer list.
• Be active on social media including blogs and forums.
• Write letters and thank you notes – personalized envelopes are opened almost 100% of the time!

However, promotional products can also be an inexpensive way to promote your business that people either overlook or assume they can't afford. If you are looking for a great value in a promotional item, and an affordable way to get your name in front of your customers, try one of these “Under $2” items!

5K Mini Water Bottle

These little flip top bottles are great for on-the-go, for outdoor activities or events, for kiddos, or just for fun. Your four color logo really stands out.

Best-Selling Promotional Product for 2013 Will Make Your Company Stand Out

Summer is almost over and it's time to start thinking about the promotional products and gifts you need for the upcoming Holiday Season and fall trade shows. Here's a promotional idea that will make your company and brand really stand out.

One of the best selling, hottest, new promotional items for 2013 is one of those "why didn't I think of this first?" type of items. Check out the Mobile iWallet, a wallet that attaches to your smart phone. 

It's so functional! The Mobile Wallet is a silicone wallet with 3M adhesive that sticks to the back of most smart phones that have a flat back. It securely holds up to 3 credit cards, a driver's license or business cards. It's perfect for business travelers because it won't deactivate the magnetic strip on a hotel key card. Credit cards are also protected from deactivation.

This new promotional product is so popular because it's perfect for work, a night on the town, for sporting events or when all you need is a driver's license and a debit/credit card or cash, not your entire wallet or purse. It's ideal for business travelers who want to carry light or for keeping your business cards handy as you walk a trade show floor.

Even when not in use, the silicone material helps make your phone easier to grip and prevents it from sliding on smooth surfaces. It also provides low-level protection against data theft from smart cards.

This Smartphone wallet/ card holder is attractively packaged in a cello bag with instructions and is easy to mail. It's the perfect giveaway item for trade shows, direct mail campaigns or prospecting leave-behinds. For event planners, this would be a unique and valuable gift to give conference attendees.

Since it appeals to men and women, it will be kept and used no matter who your targeting. This promotional product will definitely help your company stand out and keep your logo in front of your customers and prospects for a long, long time.

What do you think? How could you use the Mobile Wallet to promote your company?

Give us a call today for information on pricing, lead times, and marketing ideas for this item. You can reach me at 847-398-5500 or dona.blunt@newportpros.com.

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