Wednesday, May 4, 2016

Unique Program Idea to Drive Employee Engagement and Results

When it comes to encouraging your employees to achieve important goals, motivation is the name of the game. In fact it is one of the most important pieces of the goal setting puzzle, playing a role in both establishing and attaining goals. According to an article by Ronald E. Riggio, PhD, in Psychology Today, “Research has suggested that the best way to drive continuous levels of motivation is to allow the person to experience “small wins”—breaking down a large task into smaller, measurable steps and celebrating the attainment of each step or level.”

Sounds easy, right? But how can leaders effectively accomplish this in the workplace? Create a structured program that outlines specific goals, measures results, and rewards successful performance.

One fun and effective way to not only measure results but reward performance is through the use of small gifts. This is where branded promotional products can help you motivate and reward your team in creative and fun ways. By choosing the right promotional product, one that your employees love or find fun, you can provide a reward that doesn’t break the bank. Once your motivational program goals have been established, it is important to provide a means to recognize the achievements of your team.



We have helped several companies use promotional products to create an employee or customer motivation program. We've also seen some very creative ideas other companies have implemented. Here is one of our favorites, using a football-themed promotional product.

Fun, Football-Themed Employee Motivation Programs




Mercedes gave the fun and functional Football Helmet Desktop Caddie to 150 of their sales staff in the Chicago region at a recent conference. The rewards program was set up so that each salesperson received a helmet caddy to sit on their desk. During the program period, every time someone sold a car they got to apply an award decal on the helmet. The decals serve two purposes: recognizing the good work of one employee while motivating other staff members to fill their helmets with their own reward decals. Taking a play from football itself, competition definitely motivates people to higher performance.

In another example using the same football helmet caddy and decal approach, C.H. Robinson is a logistics company that ran a season-long performance improvement program in their telephone sales department. The award decals were applied for hitting internal performance and improvement targets.


This functional, team-oriented Football Helmet Desktop Caddy promotional product looks great in the workplace, while providing a fun reminder that goals have been established and will be measured. Schutt is the company that makes football helmets for the Pros and this is a scale replica with inserts added to hold pens and business cards. We can help you to design and print the additional stickers to track performance.

By helping your staff celebrate their “small wins” with this technique, your entire team is sure to experience a winning season together!

Want to do something similar? We can help you motivate your staff. Give me a call at 847-398- 5500 and I’ll help you choose the right promotional product for your team and your goals.


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